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We Create Brand Excitement

Upshot is a Chicago-based marketing agency with about 150 people.
We are part of the Advantage Solutions family.

We’ve been inspiring people to engage, share and buy world-class brands for twenty-five years. Culture is truly important to us and we believe creativity throughout the process makes the difference in great work.

We’ve been honored for our creativity and marketing effectiveness, and ranked a Top Workplace in Chicago six times by the Chicago Tribune. We’re a top agency in Ad Age’s Agency Report Card; a Hub Magazine Top 20 Shopper Marketing Agency; a Chief Marketer Top Marketing Agency; and listed on Crain’s Chicago Largest Digital Agencies.

Excitement is not a buzzword. It’s a biological fact. When we experience excitement, we feel it. And as we feel, we are pushed to act. And as we act, our minds remember.

Excitement drives people to feel, act and remember—a perfect circle of physical and psychological state of mind that creates an ideal state for long lasting brand engagement.

Our in-house strategy, research, digital and media capabilities are designed to identify cultural and behavioral truths that have the best potential for driving brand excitement.

We then create evocative stories and experiences that drive consumer elation, immersion, conversion and ultimately inspire brand admiration.

We’re the agile choice for brand organizations that require nimble solutions and don’t want to deal with a staggered process or manage multiple agencies. We’re diverse in expertise and skillset, bringing strategy, creative, media and activation capabilities together under one roof. We close the gap between strategy and execution so you can move at the speed of your business.

Client Reviews (1)

Awesome Partner


Upshot is a great partner to have with a fantastic ability to develop and execute smart, strategic campaigns. Very flexible and open.

Brand Manager
Nestle Coffee Partners
over 1 year ago
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