Why we're unique
Futureproof is an end-to-end marketing company that is Obsessed with Better.
A BETTER MIX OF PEOPLE + A BETTER WAY OF DOING THINGS = BETTER MARKETING
We have a better mix of people than other agencies. Instead of account managers, we employ Brand Managers, making us unique in the industry. This means that your project is serviced by people with client-side marketing expertise rather than just being a conduit to the creative team.
Recruited from client-side roles, they sit alongside our expert creative, strategy and digital teams, and bring a wealth of experience from across the FMCG, charity, leisure, and creative industries.
We have a better model for producing our work. We believe that marketing performance is too often ignored by creative agencies, so we measure all our ideas against client KPIs and connect our fees to our performance against those objectives. We generate ideas using a proprietary tool, "Process F", which filters our creativity through logical thinking.
We produce better marketing as a result. We are obsessed with it, not resting even after a campaign has gone live, when we measure, revaluate and continuously improve. We are not concerned with creative awards, but with producing marketing that provides a clear and measurable return for our clients.
We have produced better marketing for Hovis, Burger King, Enterprise, White Stuff, Organix, Prostate Cancer, Johnnie Walker, Macmillan, Pfizer, De Vere, and more. We’d love to make things better for you.