Why we're unique
Gain was founded in 2001 on the basic philosophy that increasing engagement will increase profitability. We fully understand that consumers are leading the marketing conversation and have been for a while. We also understand that audience, timing and offer are everything when it comes to direct marketing. We develop our client’s marketing programs accordingly by aligning their offerings with evolving consumer preferences and behavior. Doing so allows us to effectively position our clients to get noticed and be entered into the buyers consideration set regardless of industry or market environment.
Our discipline is direct. We can apply it to any industry. The consumer is the consumer. What changes is what, where and how we say what we say to them. We’ve made it our business to understand buying behavior. On multiple levels. Better. More. And beyond the norm. That’s how we get results.
While we may not be a household name (yet), you are likely to be familiar with the names of some of our clients: BB&T, Chase, EarthLink Business, ACT!, TSYS | smartOne, Humana and U.S. Bank. Consumer-centric, not industry specific. This diverse listing is reflective of our experience marketing direct to consumers (household and business alike). Using various data points allows us to understand how and where they live, how their behavior trends and what motivates them to spend or save making us better able to set our clients up for success.