Why we're unique
Facebook. Twitter. Instagram. Pinterest. YouTube. Google+.
There seems to be a new social media application every day, and executives are getting “Social Media Fatigue.” That’s where we come in. We know what works, and what doesn’t. They key to monetizing social media is understanding technology and relating to the people in each community.
Kahn Media uses a R.O.A.D. Map for building new social media campaigns:
• Research – Monitor target audiences about brands and competition
• Objectives – Define objectives with target audiences and social metrics
• Actions – Create a social marketing strategy with a definitive plan of action
• Devices – Deploy social platforms based on audience, objectives and strategy
Within three months the web will buzz about your brand, and members of your online community will act as evangelists, telling others about your products. Not because you paid them or spent huge sums on flashy advertising… but because you forged a relationship with them. People inherently want to support the companies they know and trust. After all, word-of-mouth marketing is still the best new business tool in the world, we just give it a little bump and an electronic megaphone.
Specialties: Specializations include in-depth knowledge of the transportation industry, the automotive aftermarket, men's consumer goods and the luxury/lifestyle realm.