Project Overview
To showcase the wide range of security solutions from Johnson Controls, we created a series of explainer videos that communicated the finer points, while providing some entertainment value along the way. We rounded out the campaign with infographics that echoed the story in more snackable pieces.
We drove our content home through a comprehensive nurture strategy that included emails, banners and webinars—constantly evaluating to identify what resonated the most.Client
Johnson Controls
