Project Overview
Ideas collide strategically created compelling pieces of content to surround the partnership of Best Western and AAA/CAA. The content, specifically optimized for the mobile experience including videos, blog posts, social media content, a Pandora Radio playlist and more. The audience gravitated toward and consumed this this unique content, including 95,000 Pandora listeners, 17,000 video views on social media, and 11,000 unique pageviews on Roadtrippin.com. Client
Best WesternTags
advertising
content marketing
social media
case study
digital marketing
web marketing
digital strategy
hospitality
hotel marketing