Project Overview
GreenFields is the industry leader of synthetic turf in Europe. But entering the competitive U.S. market meant facing off against already established turf brands—a potential hurdle to GreenFields’ growth. We gave them the authenticity they needed with a brand identity that communicated their understanding of the audacious, aggressive American athlete—disrupting business-as-usual in the domestic turf industry. Client
Greenfields USATags
B2B marketing
print advertising
design and development