Brown-Forman Interactive Brand Wall
Branding
Graphic Design
Environmental Design
Project Overview
For more than 140 years, Brown-Forman Corporation has enriched the experience of life by responsibly building fine quality beverage alcohol brands. While the Brown-Forman name name may not be readily familiar, their brands certainly are — Jack Daniel’s®, Southern Comfort®, Korbel®, Chambord®, Woodford Reserve®, Old Forester®, Finlandia®—just to name a few. The excellence and care they take in building premium spirits and wine is unparalleled. So too, is the innovative yet responsible approach they take to marketing their many products. This can be evidenced by the company’s latest digital installation, an expansive interactive 3 x 3 video wall and content solution conceived by Array Interactive for their corporate headquarters in Louisville, Kentucky. Now audiences can touch, access, and engage with Brown-Forman brand campaigns, branded entertainment, social media conversations, new product packaging and more in an entirely new and immersive way.Client
Brown-FormanTags
brand
video wall
digital signage
social media
experiential design
gallery
touch interactive
Brown-Forman
Jack Daniel's
Southern Comfort
Whiskey
