Case Study for Fashion/Apparel/Clothing
Paid Search & Paid Social Advertising
Marketing Strategy
Marketing Strategy
Project Overview
About Client: Under Armour, Inc. is an American sports equipment company that manufactures footwear, sports, and casual apparel. Service: Website Development and Performance Marketing Problem:Under Armour launched in India before the pandemic and open 10+ stores to expand. However, due to COVID, they noticed a significant drop in their sales which forced them to explore the online route to maintain their sales, and was looking for a partner who understands the methodology for scaling sales online. Solution: Revex came out to be their digital sales partner and closely worked with their retail outlets IT department to set up a storefront connected with all retailers and leveraged each outlet as a logistics partner to deliver online orders. Our team worked on a strategy to tap into their current database and leveraged social channels to generate online sales without significant media investment. Results: Our 30 days pilot period generated 2Cr+ sales and build confidence among the brand to scale digitally for online sales maximizationClient
Under ArmourTags
Design Agency
Marketplaces Management Agency (Amazon
Flipkart etc.)
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