Project Overview
A lot of rum brands have a pirate. But Privateer Rum has an authentic, un-fabricated history of Privateering (legal piracy) in the bloodlines of founder Andrew Cabot. And aside from their name, their brand is predicated on none of it. Instead they focus on the authenticity of their product – the purity of the ingredients, and the fact that Privateer is not flavored like many of their competitors. Honesty is the promise of Privateer. A promise that shines through in their print, digital, POP and branded materials.Client
Privateer Rum
