Corporate & Association Meetings & Events
Event Marketing
Branding
Video Production
Project Overview
WITS designed and delivered a three-day conference at the newly opened voco Chicago Downtown that offered a seamless attendee journey aligned with IHG’s goals and messaging strategy. The program featured dynamic mainstage sessions with a unique “morning show” stage set design and live band, driving audience engagement. Immersive breakout sessions brought each brand to life with interactive elements like mixology demonstrations and a custom game show. In the hotel’s atrium space, WITS created a 5,000-square-foot brand showcase, highlighting each brand’s unique elements and including stylish, Instagrammable moments. Attendees engaged further through a gamified quiz/app that reinforced the benefits of IHG’s loyalty program. Off-site evening celebrations reflected the design aesthetic and quality of IHG’s premium hospitality brands and allowed ample time for attendees to network and create meaningful connections. Through creative strategy and flawless execution, WITS exceeded IHG’s objectives, delivering a memorable experience that left a lasting impression.Client
IHGTags
Brand Activation
Corporate Meetings & Events
Video Production
Event & Attendee Management
Digital Content Creation
Exhibits
Live/Virtual Show Management
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