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Doyoueven x BIG W Launch

Marketing Strategy
Public Relations
Influencer Marketing
The 152 Project
0.0
0 Client Reviews
3,000+
< 10
Wheeler Heights, Australia
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Project Overview

Doyoueven, the brand known for its premium activewear, wanted to make its gear accessible to everyone. They teamed up with Aussie retail giant BIG W to launch a new range that wouldn't break the bank. The 152 Project was tasked with creating a launch campaign that would generate massive buzz and drive sales.

Client

Doyoueven