Establishing a Brand Identity, Website and Social Presence for Brand New Beverage Company
Branding
Packaging Design
Web Design
Project Overview
A new CBD-infused kombucha brand was geared to launch but they needed assistance creating their brand identity, labels, packaging, website, and promotion strategies. With a name that is as fun to say as “Kannabooch”, a playful identity was a natural design strategy. We created a brand identity and label that took a cheeky approach with a bold contemporary color palette anchored in a fun, SoCal vibe. Next, we came up with a launch strategy that included a social teaser, email campaigns and an eCommerce website. Combining the anti-inflammatory power of CBD with the probiotic power of Kombucha into one great-tasting drink, @kannabooch has taken the supplement drink category by storm. Our brand design and new eCommerce website articulates their positioning to perfection. If you're in SoCal, be sure to order yours today!Client
KannaboochTags
packaging
web design
web development
branding
logo
name
social media
paid social media
paid search
organic social media
influencer marketing
