ezpz’s Email Marketing Transformation
Paid Search & Paid Social Advertising
Direct Marketing
Email Marketing
Project Overview
Before: ezpz, a top baby and toddler feeding brand, was running in-house email marketing through Klaviyo. Despite existing automations and campaigns, their strategy lacked personalization and advanced segmentation. Email generated only 9% of total DTC revenue, and their signup form converted just 2% of visitors, leaving major revenue on the table. After: As a Klaviyo agency, Stimulate reimagined ezpz’s retention strategy—revamping automations, unlocking zero-party data, and launching hyper-targeted campaigns. In just 90 days, email revenue jumped to 33% of DTC sales. Click rates rose 238%, and popup conversion rates soared 476%.Client
ezpzTags
Email Marketing
SMS Marketing
Klaviyo Marketing
