Finance Brand with Personality
Branding
Web Design
Content Marketing
Project Overview
Beam Financial Group is an incredible accounting and bookkeeping firm, but their brand, website, and content were telling a different story. When building the Beam brand we wanted to break the accounting persona “norm” and let Jessica’s personality shine. Her holistic outlook on life and approach to finances helped us reinvent Beam Financial Group, clarify their ideal audience, and find a way to visually represent all the ways that made them different. Through their messaging deep dive, we landed on language that emphasized themes of light and how they help their clients, which led to the perfect visual representation of their brand. We love it when messaging and visual themes align! The final result is a brand now perfectly represents what Beam stands for, and Jessica’s approach on life.Client
Beam Financial GroupTags
branding
logo design
graphic design
brand photography
videography
web design
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