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Alloy
0.0
0 Client Reviews
5,000+
50 - 100
Atlanta, United States
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Project Overview

Birmingham-based RxBenefits has been a leader in pharmacy benefits for over 25 years. In 2020 the company brought on new investors and a renewed vision to modernize the industry. It’s goal? To launch a new category – pharmacy benefits optimization (PBO). The company tapped Alloy to help it officially launch the PBO, increase awareness and drive qualified traffic to its website.

Client

RxBenefits

Tags

search engine optimization
media relations
content marketing
thought leadership
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