Global Insurance Company
SEO
Content Marketing
2Stallions Digital Marketing Agency
0.0
0 Client ReviewsN/A
10 - 49
Singapore, Singapore
Project Overview
Description The client is a worldwide leader in insurance and asset management, with 160,000 employees serving 108 million clients in 57 countries. As one of the largest global insurers, the client's purpose is to empower people to live a better life. Beyond insurance, the client aims to become a customer-centric brand that will provide tailored services and solutions to every client. Through content marketing, they hope to provide value to their existing clients and reach potential customers. Challenge The insurance industry is one of the most powerful financial and healthcare industries in the world. It's incredibly competitive, and to stay relevant in the search engine rankings it was imperative that the client took some key steps to optimise their SEO positioning. Solution SEO strategy running side-by-side with content optimisation action would help the client's search engine ranking and positioning, making the insurer easier to find specific products and relevant knowledge queries. Impact Significant increase in Google Ranking by 225% and a 20% increase in website traffic.Client
Global Insurance CompanyTags
content marketing
seo
search engine optimisation
digital marketing for insurance company
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