Project Overview
Hendrick’s devised the concept of a double decker bus experience named Hendricks Extraordinary Roving Bus for Exceptionally Refined Travel (H.E.R.B.E.R.T.).
Our challenge was to bring H.E.R.B.E.R.T. to life; ensuring compliance of the Hendrick’s perfect serve, the customer experience and the immersive and theatrical bus was executed to the highest standards and that consumers experienced an exciting and memorable Hendrick’s engagement.Client
Hendrick's GinTags
brandexperience experiential sampling