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Nike: House Of Innovation

Innovation
Design Strategy
Customer Experience
Sense Worldwide
0.0
0 Client Reviews
50,000+
10 - 49
New York, United States
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Project Overview

In 2015, CEO and President Mark Parker set an ambitious revenue goal; USD50 billion by 2020. To achieve this goal we worked with the retail innovation team to pursue a Direct to Consumer (DTC) strategy that would capture more revenue and a higher margin for the business.

Client

Nike
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