Project Overview
NYX is a world famous make-up and beauty company located in Santa Monica California that has products in stores all over the world. The company was doing a photo shoot for their new make-up line and wanted IMC to come in and do their behind the scenes commercial for their website. We spent two days filming all the in and outs of what its like on a photo-shoot from the make-up, wardrobe, to the photography. We had two camera’s following the model around on cranes and sliders and captured 10 hours of footage from the two days. When we got back to the office we highlighted and clipped together the best 15 minutes of footage and showed it to the client. After they picked their favorite shots we started to cut the video to a one-minute behind the scenes commercial that the client loved.Client