Rally Health - Strategy, Design, Development, Copywriting, Illustration
Marketing Strategy
Web Design
Graphic Design
Project Overview
When Rally came to us, we didn’t see the project as simply building a new website, but an opportunity to tackle brand growth from soup to nuts. From interviews with the B2B audience to surveys with consumers, we did our homework to identify Rally’s audiences and what they needed from a site. We also did competitive analysis for design and brand voice with key competitors. The goal was to maintain Rally’s unique voice and energy while also showing that they have the experience and stability necessary to flourish in this competitive landscape.Client
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