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Ralph Lauren Spring 2025 Hamptons Show

Social Media
Media Planning & Strategy
Entertainment Marketing
Bader Media
0.0
0 Client Reviews
N/A
10 - 49
New York, United States
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Project Overview

For this one night in September to kick off New York Fashion Week, Ralph Lauren rented out the Khalily Stables, a 19-acre “equestrian sanctuary” in Bridgehampton, where the blue skies glowed onto the grass, barns, stables, horses and vintage sports cars in the backdrop of a classic all-American sportswear runway show to highlight what the public can expect to purchase in the Spring of 2025. Bader Media was hired to talk with the stars and celebrities on hand and to gauge their reaction to the more than 100 looks on the runway just before they were ushered into the temporary Polo Bar — re-created with incredible detail, down to the horse paintings on every inch of the walls along with the plush leather booth seats. We took David Lauren, the head of Innovation aside to better understand the spirit and theme of the collection and to assure us that the brand is conveying its optimistic vision and styling across the land to brighten up everyone’s spirit.

Client

Ralph Lauren