Samsung Block Party
Branding
Experiential Marketing
Customer Experience
Project Overview
Taking over several blocks of the Meatpacking District & Times Square in NYC, our “Samsung Block Party” kicked off following the global announcement of the latest Galaxy Note device at Barclays. The event was both indoor and outdoor presence. The outdoor street-fair included several Tech Activations to highlight various Samsung products and a live concert. Indoor a livestream of onstage device demos, which went live to Times Square, and could be streamed on YouTube.Client
SamsungTags
branding
marketing
experiential
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