Schneiderman's Furniture
Branding
Video Production
Public Relations
Project Overview
Schneiderman’s commitment to reinventing the in-store experience set them apart from their competitors. They needed to tell their story. Linnihan Foy was charged with rebuilding brand perception from the ground up. Our job was to attract a new audience by recasting Schneiderman’s as the modern, affordable furniture retailer. The time was right for a total brand refresh, featuring a series of print and digital ads conveying sleek furniture design combined with sales promotions and customer appreciation events. Creative was driven by a revamped media plan focused on the right audiences in key markets.Client
Schneiderman's FurnitureTags
Brand Strategy
Branding
Digital Strategy
Public Relations
TV Creative
Media Buying
