Project Overview
CAMPAIGN TYPE: Responsive Website Redesign with SEO built into the site during redesign
GOAL: Increase brand awareness, increase traffic, SEO, and mobile responsiveness
STRATEGY: Rebuild the client’s site to incorporate a fresh look and feel while also ensuring increased organic search visibility in desktop and mobile environments by incorporating SEO, responsive design, and fresh content
Brief Overview – Organic Stats (30 days post re-launch vs. prior month)
• Organic traffic increased 37%
• Bounce rates decreased by 91%
• Pages per session increased 12%
Brief Overview – Mobile Stats (30 days post re-launch vs. prior month)
• Mobile traffic increased 58%
• Bounce rates decreased by 89%
• Pages per session increased 17%
Client
Cleveland City ForgeTags
website design
seo
search engine optimization
conversion rate optimization
user experience
digital strategy
digital marketing
responsive website design
wordpress design