Digital Lead Generation for Fraser
Paid Search & Paid Social Advertising
SEO
Content Marketing
Project Overview
Fraser is a leading global full-service superyacht company, specialising in luxury yacht sales, superyacht charter, construction and yacht management. Fraser is way ahead of many of their competitors; they predicted the digital revolution a decade ago and has invested in Relevance ever since. Fraser sells and charters ultra-high-value goods and services. Fraser needs to target a precise demographic – UHNWIs. Fraser also needs to ensure their brand is more visible than the competition when UHNWIs are searching for their yachts. Fraser, like most luxury brands, requires ongoing consultancy for search, social and advertising. Additionally, they asked Relevance a full-service digital agency to build a cutting-edge website to display their Central Agency Yachts and overlook their digital presence. Relevance has been Fraser’s exclusive digital marketing partner for nearly 10 years. Relevance has helped Fraser become the most visible superyacht website on the internet. We have helped the marketing team be on top of all the latest digital marketing news, and their site is 1st for the most important phrases, and in the most important places. We have also made sure they are more visible than the competition.Client
FraserTags
Yachting
SEO
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