Shure
Branding
Design Strategy
Packaging Design
Project Overview
To successfully launch a new generation of wireless products worldwide, Shure needed a solution that supported different “good, better, best” line logics for each regional business unit. With over 50 separate boxes, the project required meticulous coordination of content and shared assets. Strong color and photographic identities helped define each value tier, while highlighting different user applications.Client
ShureTags
MiresBall
Shure
packaging
design
music
audio
microphones
headphones
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