Squeeze the Day
Video Production
Marketing Strategy
Shopper Marketing
Project Overview
Daisy brought product innovation to the table with a squeeze bottle for their sour cream, making reaching for sour cream as easy as reaching for ketchup. Excitement was high, but awareness was low. So it was the perfect opportunity for us to create a campaign driven by this unique feature for the category, offering a solution for sour cream lovers and retailers alike.Client
DaisyTags
Innovation
Digital
Pre-Roll
Creative
Fully Integrated
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