Project Overview
A multi-floor brand takeover inside the Virgin Hotel New Orleans, bringing PATRÓN's premium tequila experience to life through custom fabrication, immersive environments, and world-class hospitality.
During Tales of the Cocktail, Experiential Producers partnered with PATRÓN Tequila on a six-month collaboration to activate their campaign across four levels of the Virgin Hotel — translating bold brand creative into a full-scale, immersive experience.
Client
PatronTags
Experiential Marketing
Event Production
Brand Activations
Live Events
Experiential Execution
Production Management