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The World’s First All LEGO Ad Break

Media Planning & Strategy
PHD
0.0
0 Client Reviews
N/A
100+
London, United Kingdom
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Project Overview

To promote the launch of the new LEGO movie and show that it was a film for adults as well as for kids, we created the world’s first all-LEGO TV ad break. We asked four well-known UK TV advertisers – the British Heart Foundation, British Telecom, Confused.com and Premier Inn hotels – to recreate their TV ads using LEGO.

Client

Warner Bros.

Tags

warner bros
lego
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