Project Overview
Most people don’t realize that tobacco is still a big problem in Minnesota. The public perception: Now that smoking is no longer allowed in bars and restaurants the problem is pretty much taken care of.
Nothing could be further from the truth. Last year, 77,000 Minnesota kids started using tobacco. And tobacco-related illness cost Minnesota nearly $3 billion in excess healthcare. The problems with tobacco only get worse.
With our longtime client, ClearWay Minnesota, we created a tough bare-knuckle campaign to show how harmful and dangerous tobacco is. In an all-out totally integrated multi-media campaign, we’re demonstrating the devastating effects tobacco is having on our youth, health and state budget.Client
ClearWay MinnesotaTags
tobacco cessation
tobacco marketing
clearway minnesota
advertising
tobacco advertising
quit smoking