Tori 500
Mobile Development
Media Planning & Strategy
Content Marketing
Project Overview
Two innovative new apps developed by the creative team at Team One for Lexus and Sports Illustrated Swimsuit allowed fans around the world to get personal with the Lexus GS and SI Swimsuit Model Tori Praver. The TORI 500 iPhone game let fans race the all-new Lexus GS around a track modeled after Tori's vivacious curves, while the SUPERMODELED personal photo app allowed fans to place Tori into their own photos with the click of a button.Client
LexusTags
Lexus
Automotive
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