Project Overview
Propaganda helped reposition Tone body wash with a playful, energetic message and image. An entire new line of spa centric body wash was developed with a fully integrated marketing campaign that increased market share.Client
Tone, HenkelTags
body
body wash
female
marketing
advertising
promotion
beauty
packaging
digital
skin
soft
bath
shower
spa
cog
consumer goods
women
Tone
Henkel
soap
wash
health
wellness
body
woman
Consumer Goods
advertising
colorful