TVB Jade Channel Branding
Branding
Video Production
Media Planning & Strategy
Project Overview
We simulated geometric shapes of prisms and spheres in shades of TVB Jade’s logo colours in cascading motion, before an independent jade ball bounces off a platform that causes shape combinations to dance across the screen, closing in to form the channel’s recognizable logo. The reflective glass material really gave the ident a delicate, yet dynamic appearance to reflect the channel's versatility in television programming.Client
TVBTags
Jade
TVB
Branding
Geometric
Motion Graphics
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