UGG Kids Experiential
Event Marketing
Marketing Strategy
Experiential Marketing
Project Overview
In the leadup to Summer 2014, UGG launched a new range of Kids Summer footwear. We were asked to create and execute a brand experience in close proximity to their Westfield London store. The main objectives were to create a fun brand experience which would relate to children and parents, generate awareness of the range, communicate that UGG isn’t just for winter, drive footfall into the nearby store and capture customer (adult’s) data for further marketing.Client
UGG KidsTags
digital experiential staffing production brandexperience
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