Social Media: Unifying a global leader in rental power and temperature control on social media.
Social Media
Graphic Design
Content Marketing
Project Overview
The Opportunity: Aggreko operates at a high pace on a global scale and knew they needed a social media presence to match. Their work and expertise were not translating to the digital space in an opportune way. We knew this was a major brand building opportunity for the company and were ready to help them stand out online in a way that would build brand equity and inspire trust in the minds of potential and current consumers. It was time to transform their social media into a thriving profit center. Our Solution: Through working with Aggreko, we were able to help them turn up the volume on their digital brand presence. In the first year, they saw an increase in their social media output by 83%, resulting in a tremendous 731% return on engagement with customers around the world. We also developed training materials to equip Aggreko’s sales teams, providing them with what they needed to effectively incorporate social media into their sales strategy. What the Client Says: “Gallant transformed our social media from a struggling afterthought to a lead-generating, customer engagement medium. Employees, customers and prospects alike are now excited about our campaigns, events and thought leadership.” – Melissa Leon, Customer Insight Manager, AggrekoClient
AggrekoTags
social media
content marketing
content strategy
graphic design
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