Project Overview
WORLD TOURISM DAY WITH VIP BAGS – LUGGAGE INDUSTRY’S FIRST CONSUMER-LED AI CAMPAIGN
The campaign delivered outstanding results, accumulating 22K impressions and organically reaching 13,258 consumers. Within a brief 10-hour span, 12,540 engagements were recorded, boasting a remarkable 57% organic engagement rate. VIP Bags etched its name in history as the first luggage brand to execute a user-led, real-time AI activation, establishing itself as a trailblazer in the industry.Client
VIPTags
Creative agency
AI Campaigns for Brands
Digital Agency