The AA Philosophy
Anderson Analytics is a Next Generation marketing consultancy, and the first firm to combine new technologies, such as data and text mining with traditional market research. Anderson Analytics helps clients gain The Information Advantage by combining the efficiencies and business experience found in large research firms with the rigorous methodological understanding from academia and the creativity found only in smaller firms.
We Focus on Getting Accurate and Relevant Data. Quality research starts with quality data, and the best answers come from well thought out questions. Whether we are working with internal business data or gathering primary research, we make sure that projects are of correct and sufficient scope to accurately address the business need.