Cargill

BETTER BRANDS TO BETTER THE WORLD - COHO Creative is a brand strategy, innovation, and design company — located in Cincinnati, Ohio, USA. Coho is a team of nearly 50 with expertise in client service, insights, brand strategy, innovation, naming & verbal strategy, graphic, fashion, and industrial design. We collaborate with brand giants that influence globally, to startups focused on just one little thing to make a person’s day better. We help them unite with the people they touch and help change the world for the better.

ABOUT TARTAN MARKETING - That’s right, Bravehearts.Though less barbaric than the sword-waving warriors in the Mel Gibson movie, we’re just as spirited. And with better hygiene. Here, plaid isn’t just a pattern, it’s a way of life. We’re a courageous bunch of brand advocates who welcome a good challenge and aren’t afraid to question the status quo. But above all, we’re a clan — and when you’re facing a competitive threat, you’ll want us in your corner. Founded in 2000, Tartan Marketing is a private, woman-owned business focused on helping business-to-business clients form effective brand strategies. We know what it takes to build or revitalize a brand. Not just in theory, but in practice — where it counts. We help our clients articulate a compelling brand message that resonates with their key constituents. And we outline practical steps to help them move their brand from where it is now to where they want it to be.

PENSO - VISIONARY DIGITAL - PENSO creates digital strategies and digital experiences to build the businesses of tomorrow. Digital Thinking: PENSO designs visionary digital strategies to transform organisations, deliver innovation and improve margins. Services: Digital Strategy Business Model Innovation / Service Design Digital Marketing Strategy Digital Transformation Digital Effectiveness and Analytics Digital Capabilities Development Digital Experience: PENSO turns red tape businesses into red carpet businesses with magical digital moments of truth for your customers. Services: User Experience Digital Design Content Strategy Contact and User Journey Planning Marketing Automation Customer Data Planning eCommerce Our clients include: Emirates, Commonwealth Bank, dnata, Cargill, Hilton Worldwide, 3M, MYOB and the Australian and United Arab Emirates Governments. PENSO means: "To think". We design visionary digital strategies to transform organisations, deliver innovation and improve margins. But we're not a flighty creative agency or an unimaginative management consultancy. We use trends, research, business analysis and technology to form visionary directions. All underpinned by evidence-based decision making and marketing science. We turn red tape businesses into red carpet businesses with magical digital moments of truth. But we're not a commoditised development shop or a run-of-the-mill studio. We strive for gesamtkunstwerk - a total work of art that incorporates many forms and styles - where every touchpoint combines to drive the user experience down a personalised and contextualised path to purchase. We've built a social network for an airline cabin crew that improved service. We've developed a student recruitment portal for a large education institution that drove enrolment. We've been responsible for the successful digital transformation of a major retailer that grew profitability. We've launched a major insurance brand into market to validate ahead of the product. We've created and grown a thriving fintech startup from nothing. We've redesigned the marketing and digital operations of a major FMCG company to maximise their effectiveness. We created a cloud-based platform that allows the biggest brands in the world to govern and control their brand assets. We've delivered digital transformation for a major legal entity. We designed a content strategy that maximised a leading industry body's advocacy. We built an automated online learning system to educate the stakeholders of a Government Authority. We built the world’s best online sports museum. We designed digital platforms, content and digital touchpoints for fourteen shopping malls.

LEADING B2B BRANDS FROM RELEVANCE TO REVENUE - How do you take your brand, campaign or new product from Relevance to Revenue? Start with agile buyer and marketing research, add branding and UX competencies, and bring it to life with creative, content, and connections that create meaningful buyer experiences and measurable business performance. SCHERMER defines brand and messaging strategies, develops advertising and demand gen campaigns, and delivers sales and digital experiences that change conversations, minds and behaviors. Combining connection, content and creative strategy, we help move people from prospect to lead to sale. Our work gets both results and accolades, including: • MarketingProfs, BrightBulb Award Finalist, Best Creative + Best Brand • 3M Global Marketing Excellence Award :: 2016, 2017 • Twin Cities Business, Best of Business Finalist / Marketing & Adv :: 2017 • ANA's Business Marketing, Agency of the Year Finalist :: 2015 + 2017 • Chief Marketer, Top 50 US B2B Shop • MN Business Magazine, Top 100 Co's to Work For :: 2013, 2015, 2017, 2018 • B2B Marketing Magazine, Top 20 US Agency • Web Marketing Assoc's B2B Standard of Excellence WebAward :: Cargill.com 2017

WE HATE SHEEP - Borderless ideas for brands that want to stand out from the flock. The people of Sullivan Higdon & Sink hate sheep because they remind us of marketing that follows instead of leads. Strategies that should be put out to pasture in today’s marketing multiverse. And docile ideas that inherently blend in If you’re considering changes or additions to your agency roster, SHS is ready to prove that our unique structure, borderless approach and burning hatred for sheep can do great things for your brand. Blue chip clients who could work with any agency in the country choose to work with SHS because they want to stand out from the flock. Our work is integrated from the start. Our collaborative style and sparkling personalities make taking on any challenge a little more fun. And the results we deliver make CEOs and Boards of Directors very happy. No, SHS is not the right agency for every brand. But maybe, just maybe, we’re the right agency for you. Let’s find out. Make the bold/gutsy/daring decision to make your brand truly remarkable. Whether it’s a new agency engagement or an important project that needs some extra oomph, we’d relish the chance to help you learn to love hating sheep. The agency’s creative work has been recognized by Communication Arts, The One Show, Archive and The National Addys. In 2008, the Business Marketing Association named SHS its Agency of the Year.

ABOUT FOODMIX MARKETING COMMUNICATIONS - Foodmix Marketing Communications is a full-service food branding agency that has been developing and executing integrated B2B food marketing, B2C food marketing and increasingly B2B2C food advertising and marketing campaigns for some of the biggest and best names in food for more than 30 years. Foodmix brings together a dedicated group of Foodies with a broad range of food and beverage marketing expertise. Foodmix integrates research, brand strategy, a full range of creative and communication services, and sales support programs to help clients build their brands and create brand stories that connect with customers and consumers. At Foodmix, our food marketing specialists partner with valued clients to interpret and capitalize on today’s evolving food culture with the ultimate goal of creating Brand Love.

A GLOBAL BRAND, DIGITAL AND ADVERTISING AGENCY - LEVEL Brand is a brand, digital and advertising agency based in Minneapolis. For more than 30 years, LEVEL has been helping companies with brand building, and advertising and marketing communications. We provide a full range of strategic, creative, media, and PR services, along with proprietary tools, to help you achieve your goals. Our Values - We put the interest of the client first - We build trusting relationships through integrity and collaboration - We use our skill and talents to give back to our community

ABOUT SIGNAL THEORY - Through the lenses of culture, the social sciences and data science, we understand how people think, behave and make decisions more completely. For clients in the food value chain (from the farm and animal health, to the processor, grocery store and through the drive through), we create value through meaningful communication that resonates with customers. An “Agency of the Year” for both Ad Age and the Business Marketing Association, Signal Theory (formerly Sullivan Higdon & Sink) reads and interprets those signals to build trust and create resonance between brands and people. Our proprietary Resonance Branding process delivers unique insights we use to build trust and success.