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Thought Leadership for Modern Media

Cerub PR specialises in working with thought leading individuals and companies to help them raise their profile with their target audience through a variety of communication channels including traditional, digital and social media.

Using a range of tactics from pitching clients to comment on current news stories to offering commissioned articles to suitable news outlets and generating content for digital media, Cerub PR works closely with clients across a wide array of sectors to maximise exposure opportunities.

A vibrant and no-nonsense PR agency, Cerub's positive, can-do approach combined with in-depth knowledge and insight is the perfect match for industry experts who want to be seen as thought leaders in their field.


Austerity Business

When entrepreneur Alex Pratt, published his book, Austerity Business, he enlisted Cerub PR to help raise the profile of the book and raise his profile as the ‘Austerity Expert’.

Cerub PR implemented a two pronged approach which focused on targeting the long lead business press, offering Alex for interview and pitching columns and comment for publication and also targeting the short lead press responding to breaking news stories, issuing media alerts and offering Alex for comment on relevant issue.

Over six months, Cerub PR achieved coverage for Alex in a wide variety of media outlets including Sky News, BBC Five Live, CNBC, the World Service, BBC Scotland, BBC Manchester, Real Business and Growing Business to name just a few.

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