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About Innovative

Our Mission:

“To serve Christian retailers, publishers, broadcasters, ministries and others in the Christian community by partnering in the dissemination of the life-changing message of Christ, helping them better fulfill their mission through the utilization of our advanced critical business solutions.”


Innovative is a leader in facilitating industry solutions in the Christian community, through strategic relationships and solution development and implementation. Innovative, Inc. includes Innovative Church Marketing, Innovative Signature Marketing and Signature Marketing Network focused on providing marketing solutions for these respective markets. Innovative currently serves over 750 leading Christian retailers and 300 Christian broadcast outlets.


Innovative team members have over 100 years of experience in the Christian Products industry and over 50 years experience in technology. Their experience and vision, combined with key strategic relationships, state-of-the-art design, and development resources, has made Innovative a leader in facilitating industry solutions. Innovative has supported Christian retailers and publishers through Christian Product marketing tools for over 20 years, specifically utilizing online marketing tools since 1997.


Innovative clients benefit from many valuable strategic partnerships within the Christian community, including industry suppliers, fulfillment and distribution centers, and retailer marketing groups. Additional strategic relationships within this community include Christian content providers, trade associations and other partners. As a CBA Endorsed Service Provider, Innovative is proud to be the online solution of choice for over 400 leading Christian retailers.

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