Case Study | Orthopedic Health of Kansas City
Paid Search & Paid Social Advertising
Video Production
SEO
Project Overview
Orthopedic Health of Kansas City is one of the oldest and well respected orthopedic practices in Missouri getting its start over 70 years ago. They had recently rebranded and changed one of their main locations and were looking to ramp up marketing efforts for specific surgeries and their walk-in clinic locations. We developed a comprehensive digital advertising and SEO strategy to generate new patient appointment leads for the walk-in clinic and sports medicine. We also implemented an on-page SEO optimization strategy to improve local search rankings for their core surgeries and treatments and conditions. The program combined: SEO, content development, Google ads, social ads, geofencing and more. The paid advertising results for the walk in clinic and the SEO growth were amazing year over year. There was a 53% increase in organic search traffic, a 575% increase in ad conversions and an 81% decrease in the cost of those conversions.Client
Orthopedic Health of Kansas CityTags
orthopedics
orthopaedics
orthopaedic marketing
orthopedic marketing
doctor marketing
listings management
seo
