Engagement and Event Marketing
Public Relations
Experiential Marketing
Customer Experience
Project Overview
On National Coffee Day (September 29th), we rallied the entire city of Orlando, Florida with a teaser campaign followed by a mock protest in front of City Hall offering free coffee to all who attended. The City of Orlando's Mayor Buddy Dyer answered the chants by the mock protestors and declared September 29th Barnie's Coffee Day in Orlando. Our strategy built up brand awareness with a halo of goodwill within the Orlando community. More than 10,000 cups of coffee were sampled during the experiential marketing activation and successfully garnered more than 325,000 earned media impressions.Client
Barnie's Coffee & Tea Co.hello@agencyspotter.com417 12th St W Suite 110, Bradenton, FL 34205 USA© 2012-2026 Agency Spotter LLC