We Are Family is the UK's leading research, strategy, and marketing agency specialising in kids, teens and families. We help brands understand, reach, and effectively engage young audiences across 30+ countries
Research & Strategy - Our researchers speak to thousands of children and families every year using methodologies designed for young audiences, friendship triads, in-home ethnography, online diaries, gamified surveys, and large-scale quantitative studies. We combine qual insight with quant validation to give clients a complete picture of their audience
Creative & Marketing - We produce campaigns, content and brand assets that actually resonate with kids and families - across social media, video, gaming, and influencer marketing. We handle media planning & buying, PR, and creative development, making us a genuine full-service partner
Who We Work With - Our clients include Formula One, Paramount, Nickelodeon, Universal, Hasbro, Burger King and more. We work with entertainment and media brands, toy companies, sports organisations, food and retail brands, charities and public sector clients - any organisation that needs to understand or reach young audiences
Specialist Expertise - We are specialists in Gen Alpha and Gen Z - how today's children and teenagers think, make decisions, consume media and respond to brands
Global - Our network spans 30+ countries, with experienced local teams in each territory who have spent decades working in kids and family markets
Primary Location
17 Hanover Square, City Of Westminster, England, United Kingdom, W1S 1BN