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We Improve Your Direct Marketing Response

Offering Direct Response consulting and direct marketing audits, DMCG can implement its recommendations after you approve them.

This includes direct mail and email creative services, direct response radio, landing pages, front and backend analytics and all forms of creative development for one-to-one marketing communications. You can hire us for turnkey support or campaign elements such as audits, direct marketing campaign plans, creative development, relational database planning segmentation, vendor selection support or other project depending upon your direct marketing needs.

As your direct marketing agency, we select the best talent for your particular assignments by subcontracting proven direct marketing freelancers and specialists.This means that you work only with proven professionals to create response breakthroughs for your direct marketing campaigns. This model gives you the best talent for a lower fee because it requires lower overhead than a traditional agency.

In the creative arena, DMCG has created numerous direct mail controls.

Several publications have commented on work created by DMCG. One such publication, insidedirectmail published an article entitled "AARP Tackles the Question of When, Not IF" about an AARP membership direct mail control package we created. This super control persists to this day in spite of many attempts to displace it over the last decade.

This is a good example of customer acquisition direct mail that must achieve sustained response rates across a multitude of list sources running into the millions of pieces.

After literally hundreds of direct response tests in all channels, DMCG brings unique strengths to your creative development.

This control displacement process, for example, includes thorough research into your response history considering both successful and failed offers. We combine this research with offers made repeatedly by other direct marketers to come up with new, potential offer test candidates for your test campaigns.

Projects
Client Reviews (2)

Very Comprehensive Direct Mail Campaign Plans

Rating
Overall
Creativity
Quality
Value
Communication

We worked with Ted Griggs to provide an overview and proposal on direct mail for our company. The deep dive in to our brand, direct mail history and needs was very thorough and concise. We received back a detailed and well thought out plan for executing direct mail in Canada. This included options for mail outs, how-to's, proposed creative and offer suggestions and resources to execute.

Marketing Director
Tutor Doctor
Education Management
4 months ago
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