About Us
Founded by Caroline McNally and Shannon Riordan, Global Brand Works specializes in translating Brand Strategy into Brand Actualization – in other words, we help clients bring the brand to life throughout an organization, internally and externally. Whether you need to launch, recharge, redesign, or completely reinvent your brand, our experienced leadership and custom approach will get you there.
From start-ups to established global brands, an aligned organization delivers a consistent and compelling brand experience and a shared sense of purpose, which produces better business results.
Clients include SFMOMA, PayPal, Charles Schwab, LifeLock, Kettle Brand Potato Chips, Sutherland, Yodlee, and more.
We do everything brand
Our Difference
Hands on expertise — You work directly with the senior team.
Efficient — We are nimble and practical without bureaucracy.
Single-minded — We specialize in one thing: branding.
We are doing what we love — Shannon and Caroline's 20+ year's business relationship fosters creativity, ego-free brainstorming, and a contagious passion for our work
We've walked in your shoes — The vast majority of our careers have been on the client side
