About
intarget is a partner for strategic consulting in digital marketing, born in Pisa in 2001 from the inspiration of Nicola Tanzini - CEO & Founder of the company and currently has three additional offices in Milan, Lugano and Shanghai.
For nearly two decades it has supported companies in their evolution and the ongoing transformation of online communication. Today, with a team of more than 130 professionals, intarget is able to design innovative digital solutions while achieving their goals to build effective measurable brand strategies and accompanying national and international brands on a digital path to full maturity, making the most of the potential offered by digital marketing.
Thanks to continuous monitoring of digital flows, intarget’s ecosystem of digital solutions is able to participate in real time management of all communication campaigns using the most advanced technologies in the marketing field. Through the study and consultation of integrated strategies, intarget uses a data driven approach to the creative production and measurement of campaigns, utilizing the protection, enrichment and activation of data; all in synergy in its three business units: in:target, in:tech and in:studios.
The Italian company produces digital strategic projects for 60+ countries with a data-driven approach to open new channels and ways of communication between the brand and its audience throughout the journey. In fact, the company is characterized by a strong international vocation that led it to expand its business in the DACH market (Germany, Austria and Switzerland ) and APAC (southeast Asia), with particular focus on China.
As well as the Italian offices in Pisa and Milan, the company has developed its presence and its sales force in foreign countries. In 2015 intarget added the Lugano office to better support customers in the DACH area and opened an office in Shanghai in 2018 to develop business in Southeast Asia.
intarget is a Google Premier Partner, Google Marketing Platform Sales Partner - with 8 certificates obtained from Mountain View - and is among the leading Google partners globally.
THE THREE PRINCIPLES
The three principles that drive intarget are: independence, internationalization and inspiration.
METHODOLOGY
intarget intends to create, optimize and manage key touchpoints for the coverage of the consumer journey in three stages: market listening, marketing strategy and experience analysis.
After a study based on audience and market characteristics, behaviors and preferences of the market are analyzed. Then the collected data is combined with creativity to design a tailor made brand strategy, involving the audience in a valuable experience and getting the right message at the right time, in a clear and direct way.
intarget dedicates a team in which creativity and user experience are the protagonists to every customer.
The integrated strategies that are created by intarget are constantly expanding with the aim of finding new opportunities for brand and audience through Strategy, Advertising, Creative, Data Analysis, SEO and Social.
MAJOR CUSTOMERS
intarget manages flows: AirDolomiti, Alcantara, Auchan, Barilla, Bally, Brunello Cucinelli, bticino, Corepla, Corriere della Sera, Casio, De Agostini, Dolce and Gabbana, GNV, Enel, Engie, Eni, Ermenegildo Zegna, Ferrero, Hilti , IED, Illy, Il Sole 24 Ore, La Cimbali, Lamborghini, lastminute.com, Leica, L'Oreal, Mandarina Duck, Marni, Martini Rossi, Menarini, Moncler, Mondadori, MSC, MTV, Panerai, Patrizia Pepe, Peg Perego , Pinko, Salvatore Ferragamo, Sperlari, Unicef, Unicredit Group, United Colors of Benetton, Yoox.com, Yves Roches.