Emotional Marketing: Transforming brands, experiences and behavior.
Our focus is Emotional Brand Marketing. The fact is, emotional and logical functions of the brain guide purchasing decisions. If a brand cannot connect emotionally with customers first, it will become nearly impossible to make a logical connection later. Emotional Marketing does two things incredibly well: creates brand differentiation and motivates response.
Our agency develops Emotional Marketing for the technology, healthcare, real estate, lifestyle, non-profit, banking and finance industries. Clients include GuidedChoice, City National Bank, Cynvenio, Clear ID Cancer Detection & Monitoring, Nuvision Federal Credit Union, Edwards Lifesciences, Agilent Pathology Solutions, UDR Real Estate, Pininfarina, Microsoft, American Heart Association, Gelson’s Supermarkets, and the Irvine Company just to name a few.