Sharp Eye on the Latino Consumer
Launched in 2003 as one of a few sports-focused public relations agencies to emerge in the explosive U.S. Latino marketing field, today Sportivo (derivative: sports and deportivo) helps sports and lifestyle brands connect with the country’s largest minority group, with a sharp focus on the Latino male consumer.
Through strategic marketing and communications, Sportivo connects consumer brands, sports properties and athletes with strategic opportunities aimed at U.S. Latino consumers.