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Women's Marketing, Inc. builds brands.

We're the leading media strategy, planning and buying agency for emerging and established brands, offering a range of Fortune 500-level services, including insights, analytics, and deep media relationships, to help clients of all sizes grow and thrive.

We understand how women relate to and interact with media—with particular expertise in beauty, health, food and fashion—and leverage that knowledge to help brands navigate the fragmented media marketplace. Our no-fee, results-focused approach has helped brands like Skechers, StriVectin, Timex, and Physicians Formula break through and succeed. And clients stay with us: we have one of the highest client retention rates in the business, with testimonials and success stories to back up our commitment to collaborative, productive partnerships. Find out how we can help your brand succeed.

Women's Marketing, Inc. (WMI) was named one of the Top Workplaces in Connecticut in 2014! These results are calculated based on employee surveys through Hearst Media Services.

Client Reviews (5)

WMI review


Budget Range
greater than $200,000

WMI (especially my contact Marnie Yorke) offers incredible expertise and guidance in the difficult business of selecting and buying the appropriate media. She is extremely knowledgeable about my brands and provides support and validity to my media plan. Her group is honest, hard-working, and always fights for added value, lower rates, and better placement for my ads.

Her service is ideal as she's quick to reply and eager to help create my plan/strategy and optimize it throughout the year. Her input and recommendations are a big part of my decision-making when selecting media and allocating my budget.

Finally, she's great at keeping me informed of my deadlines and assets needed and is practically "on call" to adapt and strategize my plan when my budget or timing changes.

Brand Manager
Falic Fashion Group
Consumer Goods
over 4 years ago
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